We’ll cover the basics of digital marketing for artists, including the importance of branding, audience building, effective social media, search engine optimization (SEO), and website best practices.
Suitable for all artists who already have a basic understanding of social media.
Preparation: no materials needed. Bring your questions about digital media!
Wednesday, April 14, 2027, 5:30 to 7 PM on Zoom. Free for Arts Foundation members, $15 for non-members.
About Francesca Olsen
Francesca Olsen, artist and consultant, is a writer with 15+ years of experience in marketing and communications, from branding to digital strategy. It’s her job to find the golden threads in people’s stories: the values, experiences, and touchpoints that fuel their work and connect it to others. In addition to working with clients, she gives regular workshops on digital marketing and social media for organizations like Assets for Artists, the Delaware Council on the Arts, and Rhode Island School of Design, and is an adjunct faculty member in MCLA’s Arts Management department.
Questions? Contact Amy Neill at aneill@artsfoundation.org